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Tuesday, January 06, 2009

New Collection: Almay Pure Blends

I was flipping through my February issue of Lucky, when I noticed this Almay Pure Blends ad. It immediately reminded me of the newer natural lines, like Carmindy for Sally Hansen and Revlon's Beyond Natural.

Here's what they say about it:
Over 95% natural ingredients. No compromise.
The new generation of natural cosmetics. With over 95% natural ingredients, including extracts from fruits and flowers, you’ll discover an irresistible range of pure, light infused colors. There’s no compromise. Moisture-rich ingredients, petal soft textures and glide-on, live-in, weightless formulas create a brighter, flawless, lasting finish.

This collection includes a foundation, lip gloss, loose powder, blush and eye shadow. Available at most drug stores. I can't say I am too interested in it, but if I did get anything, it would probably be the foundation. Do you want anything? Why or why not? Have you jumped on the organic bandwagon? I haven't really... yet.

3 comments:

Anonymous said...

I've been waiting for something like this to come into the marketplace. Finally!

Anonymous said...

I bought the powders and the foundation... I really enjoyed them except the shimmer powder (a little too much shimmer for my taste). Also, you have to use the powder with the foundation because the fdtn is thin and water and jojoba oil are the first two ingredients..I found depending on the season, this creates a gorgeous finish.

Allison said...

I just tried the Almay ivory foundation today. I'm a natural makeup junkie, and I must say I was very impressed. My skin is normal to oily and it felt great. It's not heavy at all, absorbs well, and looks lovely. I say try it! I actually like it better than a much more expensive natural brand I've been using.

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